Career Summary:
Overall 22+ years of working experience.
Experience concentrated in Sales & Marketing, Human Resources and Administration, with wide exposure to Business Development and operations.
Obtained better brand recognition and financial growth for the company.
Managed all sales & marketing activities, product portfolio, brand & services positioning, pricing, and sales strategies. Developed sales leads through research and prospecting, direct mail, cold calling, web-based, and referral.
Developed sales lead through research and prospecting, direct mail, cold calling, web-based, and referral.
Social media management – Develop, implement, and manage social media strategy to regulate media content keeping in line with defined media KPIs. Communicate with industry professionals and influencers via social media to create strong networking.
Managed operational activities of events and implemented key retention strategies.
Have implemented manpower planning, talent acquisition, recruitment, orientation and onboarding, employee relations, retention and attrition, developed performance management system and employee welfare programs, carried out team building activities, handled employee grievances, developed and implemented disciplinary policies, conducted exit interviews, final settlement of employees.
Developed HR policies and procedures in accordance with the UAE Labor laws and company policy to fulfill employment requirements and compliance.
Exceptional knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+, and other social media best practices.
Excellent computer skills and proficiency in MS Office packages like Excel, Word, PowerPoint presentations, and Outlook.
Willing to relocate anywhere
Work Experience
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Sales & Marketing Manager
BUZZ Global Hospitality Services LLC - Dubai
April 2017 to September 2022
To be first point of contact for business, to a new potential client when they are seeking information on the products and services that the company provides.
Develops and implements strategic marketing plans, sales plans, and forecasts to achieve corporate objectives for products and services.
Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.
Provide pertinent information to help the company measure results, assess risks, and establish action plans to meet objectives.
Identify process improvement opportunities to increase the level of effectiveness of the sales function; implement appropriate action plans.
Arrange and schedule business meetings with prospective clients.
Makes product knowledge readily available to self and other staff through various resources
Research client base to find new clients and sells to them accordingly.
Analyze and creates a plan for engaging the target market.
Makes product appeal to the target market.
Overseeing all marketing activity and ensuring it fits with the marketing strategy.
Achieves satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.
Monitors competitor products, sales, and marketing activities.
Establishes and maintains relationships with industry influencers' and key strategic partners.
Represents company at trade association meetings to promote product.
Identify trends and determine system improvements to achieve marketing and sales operational goals.
Anticipate new opportunities to maintain relationship with important clients.
Gather, investigate, and summarize data and trends to provide accurate information through reports.
Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion.
Work closely with operations departments to maximize client’s satisfaction and gain financial results.
Senior Associate - Business Development, Human Resources and Administration
Innovazit Technologies - Dubai
September 2014 to April 2017
Focused on Business development activities including sales, marketing, product management, and vendor management.
Strengthened relationships with functional departments, making HR a strategic partner in process development, staffing, and employee relations.
Managed all HR processes like Talent Acquisition, Recruitment and Staffing, Compensation and Benefits, Training and Development, Career Development, HR Policy and Organizational Development.
Provided high-level administrative support by conducting research, preparing statistical reports, handling information requests, and performing clerical functions such as preparing correspondence, receiving visitors, arranging conference calls, and scheduling meetings.
Responsible for payroll management and other benefits.
Planed and directed the operations of the Human Resources.
Maintained management guidelines by preparing, updating, and recommending human resource policies and procedures.
Worked closely with managers, and senior key staff in advising on recruitment and placement strategies, development needs, labor and management-employee relations, classification and position management and other personnel matters.
Heard and resolved employee complaints and referred more serious grievances to higher authority with recommendations for resolution.
Prepared reports by collecting, analyzing, and summarizing data and trends.
Protected organization's value by keeping information confidential.
Maintained organization staff by establishing a recruiting, testing, and interviewing program; counseling's managers on candidate selection; conducting and analyzing exit interviews; recommending changes.
Coordinated accomplishment of actions regarding labor relations, recruitment, placement, management-employee relations, grievances and appeals, disciplinary actions, human resource development, position classification, automation requirements, and actions related to employee services.
Participated in developing operational plans with senior level managers.
Human Resources and Operations In-charge
BUZZ Global FZ LLC - Dubai
July 2011 to July 2014
Provided support in recruitment, staffing, training and development, performance monitoring and employee counseling.
Formulated policies, managed daily operations, and planed the use of materials and human resources to improve the operational systems, processes, and policies in support of organizations mission.
Coached staff members individually, helping them to identify and overcome barriers to their success.
Devised and established HR policies and procedures.
Advised management on employee relations matters as well as staffing and candidate selection.
Assist in the development of strategic plans for operational activity.
Implemented and managed operational plans.
Monitored the operations to ensure organizational goals are met.
Monitored adherence to rules, regulations, and procedures.
Delegated tasks and accountabilities.
Established work schedules and supervised staff.
Monitored, managed, and improved the efficiency of support services such as IT, HR, Accounts and Finance.
Facilitated coordination and communication between support functions.
Responsible to handle and resolve daily operational situations and issues and worked with the staff to improve customer service.
Managed day to day processing of accounts receivable and payable and producing reports as requested.
Administered payroll and employee benefits.
Reported to Managing Director.
HR Administration Executive
Sonia Co. L.L.C. (Hot Brands International), - Dubai
March 2007 to July 2011
HR Generalist
Responsible for all human resource activities for the company and provide complete support to the HR Administration Head, Department Managers and staff.
Provided advice, assistance and follow-up on company policies, procedures, and documentation.
Coordinated the resolution of specific policy-related and procedural problems and inquiries.
Responsible for all human resource activities including employment, compensation, labor relations and benefits.
Recruitment: Developed and maintained relationship with employment agencies and other recruitment sources. Interviewed job applicants; reviewed applications/resumes; evaluated applicant skills and made recommendations regarding applicant's qualifications.
Conducted new employee orientations.
Prepared offer letters, contracts of employment and amendments to contracts for all staff.
Provided support and coordination to the operation department.
Investigated grievances of staff/management, and conflict resolution.
Educated benefits of implementing company policies and procedures to all staff.
Coordinated and finalized all aspects of staff performance, evaluation, and discipline in accordance with labor laws.
Payroll Administration
Administrator of HR/Payroll Software.
Administered payroll for 500+ employees, including Benefits Package.
Administered staff leaves and end of service settlements.
Prepared provision reports of Leave salary, end of service benefits and air fares.
General Administration
Developed database and linked filing system to maintain accurate employee records.
Administered and updated employee file records to ensure accurate payment of benefits and allowances.
Implementation of compensation and benefits and coordinated employee safety, welfare, and wellness.
Facilitated opening of bank accounts for the new employees.
Arranged accommodation, air flight tickets and all on boarding requirements.
Executive Administrator
NABA Tourism & Transport LTD., - Riyadh
January 2002 to October 2006
Office Administration
Performed administrative and general office duties involving works with initiative, independent judgment and discretion in handling delegated administrative details within the framework of established policies and procedures
Customer Support
Handled customer service & support communications and cultivated the relationship with the customers.
Sales Accounting
Prepared and verified Agent’s sales reports, raised discrepancies, prepared daily sales report, refund reports, monthly sales & remittance statement, and monthly inventory report of CVD stock for submission to the principal airlines.
Prepared monthly agent’s sales summaries and updated all MIS reports and statements along with appropriate charts for principal airlines and for the CEO of the company.
Junior Faculty cum Machine Room Coordinator
NIIT Computer Institute - Madgaon, Goa
March 2000 to January 2002
Instructor for short term computer courses (Windows & MS Office)
Installation of Operating Systems & Software Applications
Network and Hardware Administrator
Education
Bachelor's in Commerce
Goa University - Madgaon, Goa
June 1997 to June 2000
Diploma in Honors Diploma in Network Centered Computing
NIIT Computer institute - Madgaon, Goa
January 1997 to June 1998